How to Navigate Through the Measures Universe
by Stacey Barr |Leave a Comment
Measuring performance isn't about ticking boxes to say you've implemented your strategy. It's much more about continually improving the results that are currently most important to your organisation's success. So when you find resistance to performance measurement, often it's because there isn't a continuous improvement philosophy.
Often in measuring performance we ask a question too soon: so, how do we measure that? As soon as you answer that question, you're tumbling down the rabbit-hole toward a world of silliness and subjectivity. The characters you're surrounded by are pretentious goals claiming to be too complex to measure, and confused goals draped in trivial counts and milestones.
Measure Up reader, Paul O, asks: How do I educate my clients (and win new ones) in SMB of the power and ROI behind great KPIs? (more…)
Guest author Martin Klubeck, author of Metrics: How to Improve Key Business Results, warns us about 3 mistakes with metrics that stem from too strong a focus on the data.
Guest author Terry Fagg, a local government manager, writes a short marketing brief from a fictional consulting firm called Weasel Words Inc. Be warned: this is bad advice!! (more…)
Haven’t found what you’re looking for? Want more information? Fill out the form below and I’ll get in touch with you as soon as possible.