Over the past 10 years of Measure Up's life, over 13,000 subscribers have shared their biggest KPI questions with me. Almost 90% of all those questions come down to a core set of 11 questions. Only one of these is the right question to answer first.

Strategy execution more often than not feels like work, rather than true execution. Sometimes it feels like rework, when we keep redesigning it. Other times it feels like guesswork, implementing without really knowing if it’s working. And then there are times when it’s just plain hard work to get anything to happen. What we want is smooth execution to take the place of the work.

Do you believe that strategy is about projects and initiatives, so you don't need to measure your goals? Do you monitor your actions, because if they're completed, that means your goals are achieved? Do you rely on Staff Turnover Rate to assess how engaged your workforce is? If so, you're wasting your goals!

Sometimes hard-to-measure strategic goals can be fixed in the measurement process (like how Step 2 of PuMP fixes the weasel word problem). But strategy can be hard to measure due to poor logic and poor structure, and this can't be fixed in the measurement process. We have to go back and rework the planning process to make the strategy sensible.

If there was just one thing I could share with you that would have the biggest impact on the ease of finding meaningful performance measures or KPIs, it's this: use words better. It's impossible to get meaningful numbers until you know exactly what you're trying to quantify.

When many people start out looking for good KPIs and performance measures, they'll ask 'how do you measure innovation?' Or 'how do you measure culture?' They don't realise that their opening question is a big part of the problem they have finding those good measures. They're asking how to measure broad concepts, and that's the problem.

I fundamentally disagree that we should be striving to hit our KPI targets each month (or whatever frequency we measure at). Natural variability guarantees it's purely a fluke if we hit a target in any given month. We need targets to make more sense.

In the Harvard Business Review this month, Martin Reeves of the Boston Consulting Group writes an interesting piece on how our increasingly uncertain world requires us to have a more deliberate strategy. He says our strategy needs a strategy. But with increasing uncertainty, is there still ...

We don't just measure performance to know we're making progress. We measure other things too, to monitor our processes, to modify our behaviours, and to celebrate achievements. So for a little side-step to the usual performance measurement stuff, let's explore the world of progress monitoring.

There are lots of goals that are really hard to measure. I've written about measuring workforce capability, but another hard-to-measure goal is workforce diversity. Don't expect a list of the best measures, though. The problem lies with what diversity actually means to you...