The price for informed decision-making is transparency and accountability. And that’s a price that appears too high for many leaders. So they keep their heads in the sand and steer by gut feel. And they pull the wool over everyone else’s eyes with hearsay and anecdote and biased selection of data.

To hold space for high-performance, evidence-based leaders value and use objective evidence to improve organisational performance, as role-models for everyone else.

Evidence-based leadership is not about how to lead. It's about what to give your attention to as you lead, and what you're leading your organisation to. It's not about how to communicate or inspire or direct or engage. It's about how to use all these attributes to lead your organisation to high-performance.