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In this case study with Jennifer Pontzer, we discuss a practical and powerful tool that can help you get people interested in KPIs and measuring performance, and build their buy-in and ownership from the start.

If you want people to feel differently about something, like performance measurement, education and ‘shoulds’ is not the place to start. The place to start is in their current world, to acknowledge that and give it relevance. Then from that place, pace them to a new understanding.

That’s the way the PuMP Mind Map activity works. It starts by acknowledging that measuring what matters is hard, and has some struggles. Then it gives relevance to those struggles and explores their root causes. Then it shows what can be done instead, to remove the struggles. This is the kind of pacing I mean. And in this interview with PuMP user, Jennifer Pontzer, you’ll hear she’s used the PuMP Mind Map with her colleagues, to shift the way they feel about measurement.

Listen to the full interview here:

DISCUSSION:

Have you tried the PuMP Mind Map activity yet? If so, what happened?